{"id":58400,"date":"2024-04-20T11:01:21","date_gmt":"2024-04-20T09:01:21","guid":{"rendered":"https:\/\/intellias.com\/?post_type=blog&p=58400"},"modified":"2024-06-24T11:13:22","modified_gmt":"2024-06-24T09:13:22","slug":"eliminating-guesswork-from-product-engineering-with-the-glass-box-strategy","status":"publish","type":"blog","link":"https:\/\/intellias.com\/product-engineering-glass-box-strategy\/","title":{"rendered":"Eliminating Guesswork from Product Engineering with the Glass Box Strategy"},"content":{"rendered":"
At the end of the 19th century, German philosopher Georg Hegel coined the term Zeitgeist<\/em> to describe an invisible agent or force that characterizes an epoch.<\/p>\n The Zeitgeist of the 2020s might be captured in the terms attention economy, digital-first thinking, permacrisis, hyper-individualism, conscious consumption<\/em>, and the up-and-coming AI economy<\/em>.<\/p>\n Democratized access to information, technologies, and capital has made product engineering faster and more accessible to growth-driven entrepreneurs.<\/p>\n We\u2019ve also seen that small teams beat bigger players in terms of speed. Instagram had 13 employees<\/a> (and a high-growth product) when it was acquired by Facebook. Mojang (the company behind Minecraft) had 37 employees<\/a> when Microsoft acquired them for $2.5 billion.<\/p>\n At the same time, larger enterprises are successfully reinventing themselves with new digital products. Nokia pivoted from hardware (smartphones) to software as a service (SaaS) products for the telecom industry<\/a>. Amazon went from being an online bookseller to building out a platform business with stakes<\/a> in eCommerce, cloud computing, advertising, media, and entertainment. Walmart is no longer just a grocery store chain. The company also operates a profitable retail media ad network (Walmart Connect<\/a>) and offers financial and insurance services.<\/p>\n New product development has never been easier\u2026 and has never been harder.<\/p>\n Launch rates for digital products are at an all-time high, but failures are frequent. \u2013market fit, overly optimistic revenue projections, and shifting consumer demand are common reasons behind unsuccessful launches.<\/p>\n\n\t\t\t\t