{"id":58773,"date":"2023-04-27T13:21:14","date_gmt":"2023-04-27T11:21:14","guid":{"rendered":"https:\/\/intellias.com\/?p=58773"},"modified":"2024-07-28T20:23:35","modified_gmt":"2024-07-28T18:23:35","slug":"platform-migration-audit-and-roadmap-for-one-of-eastern-europes-largest-retailers","status":"publish","type":"post","link":"https:\/\/intellias.com\/platform-migration-audit-and-roadmap-for-one-of-eastern-europes-largest-retailers\/","title":{"rendered":"Platform Migration Audit and Roadmap for One of Eastern Europe\u2019s Largest Retailers"},"content":{"rendered":"

Project snapshot<\/h2>\n

An online electronics store grew into the top online retailer in Eastern Europe, with a marketplace featuring 4 million goods and 2.5 million daily visitors. The company was one of the first to revolutionize online shopping in the target market and now attracts around 800 million visitors every year, with 81% of them becoming returning customers. But while the business evolved, the company\u2019s technology stack became dated and was unable to keep pace with operational growth and customers\u2019 demands. It was a significant blocker, limiting the pace of innovation and detracting from the customer experience.<\/p>\n

Intellias was brought in to analyze the client\u2019s current environment and database design, consult on database migration<\/a>, and improve overall marketplace performance.<\/p>\n

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In 2022, approximately 2.56 billion people worldwide<\/a> purchased goods online. The growth of online shopping is in full swing and shows no signs of slowing down. Retailers must keep up with this hectic pace and create unique customer experiences to win the competition.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t <\/span> <\/span>\n\t\t\t\t<\/small>\n\t\t\t<\/blockquote>\n\t\t<\/section>\n

Business challenges<\/h2>\n

As our client\u2019s business grew considerably, their proprietary platform and the database architecture it relied on faced a heavy load. But serving over two million daily users turned out to be too much for the platform to handle.<\/p>\n

The database design was outdated and the size of the database itself (measured in gigabytes) was growing substantially, rapidly, and unsustainably, slowing down performance on a regular basis. It\u2019s no wonder that our client set out to migrate their platform to a new database management system.<\/p>\n

Having started the migration process on their own, the company soon encountered several roadblocks. The system was not completed by the internal deadline, and there was no unified rollout plan to orchestrate the entire development process from start to finish.<\/p>\n

By teaming up with Intellias, the online retailer expected to acquire a future-proof roadmap to lead their data migration within an extremely tight timeframe. We provided technical consulting and conducted an in-depth analysis of the eCommerce database environment, recommending performance improvements to achieve round-the-clock high platform availability and ensure the website is always up and running efficiently.<\/p>\n

\"Platform<\/p>\n

Solution delivered<\/h2>\n

Intellias provided a much-needed fresh look by an outside expert at our client\u2019s database design and enterprise architecture. Our team helped the retailer align their processes with commonly accepted approaches to high-load system implementation<\/a> and advised on functionality, infrastructure, and product quality.<\/p>\n

Technical consulting<\/b><\/p>\n

Our primary goal was to carry out a thorough analysis of our client\u2019s systems and processes. Intellias examined the infrastructure implementation, set up testing processes, and organized the code. We then mapped out an action plan for replatforming<\/a> with two main categories for action:<\/p>\n