{"id":27977,"date":"2020-10-12T11:14:04","date_gmt":"2020-10-12T09:14:04","guid":{"rendered":"https:\/\/www.intellias.com\/?p=27977"},"modified":"2024-07-22T16:55:55","modified_gmt":"2024-07-22T14:55:55","slug":"service-design-principles","status":"publish","type":"blog","link":"https:\/\/intellias.com\/service-design-principles\/","title":{"rendered":"Building a Better Product: Core Principles of Service Design"},"content":{"rendered":"
The concept of service design is nothing new. It originated back in 1991 when Michael Erlhoff and Brigit Mager established Service Design as a field of education and research at K\u00f6ln International School of Design (KISD).<\/p>\n
In today\u2019s highly competitive landscape, businesses are increasingly embracing service design to improve their offerings, differentiate from the crowd, and even create new services to address previously unmet customer needs.
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